Guide
Shared mailbox vs shared inbox: which does your team need?
Customer email often lands on one shared address, such as contact@. Here is where that email goes in four common setups, and who ends up owning it.
Updated October 13, 2026
Where one customer email goes
Distribution list
Every member gets a personal copy. Nothing shows who answered.
Owner: Not built inDone: Not built inDetails and limits
- Each member receives a personal copy in their own inbox.
- The list itself does not show who answered.
- Microsoft recommends them for broadcasting information, such as everyone in one building.
Shared mailbox (Microsoft 365)
Several people open one mailbox and reply from the shared address. Who answers is a team rule.
Owner: Team rule, or depends on the productDone: Team rule, or depends on the productDetails and limits
- Full Access lets a member open the mailbox and manage its messages. Sending also needs Send As or Send on Behalf.
- It includes a shared calendar for the team.
- Microsoft says a shared mailbox usually needs no separate license up to 50 GB, but each person who opens it needs their own licensed Exchange Online mailbox. Exceptions include more storage, in-place archiving and litigation hold.
- Microsoft’s setup guide covers access and sending. It does not describe assigning a message to one member, so teams agree on their own rule.
Collaborative inbox (Google Groups)
A group owner turns it on. Members with permission assign a conversation and mark it complete.
Owner: Built inDone: Built inDetails and limits
- Assign a conversation to yourself or another member. The assignee receives an email notification.
- Mark a conversation complete, as needing no action, or as a duplicate.
- Filter by assignee, and show unresolved conversations only.
- Work and school accounts may need an administrator to turn on Google Groups for Business.
Shared inbox tool
A separate app. Some bring email, chat and calls into one view. Owner and status depend on the product.
Owner: Team rule, or depends on the productDone: Team rule, or depends on the productDetails and limits
- Some bring email, chat and calls into one view.
- Many add internal notes next to the conversation.
- Compare assignment, statuses, permissions and supported channels in each vendor’s current documentation.
Which one fits
The built-in option is usually enough when
- One or two people answer and can say who takes what.
- Requests arrive almost only by email.
- Most requests end with the reply.
Look at a dedicated tool when
- Two people answer the same customer, or nobody does.
- Calls, chat or forms are handled elsewhere and the history is split.
- The real work starts after the reply: a visit, a quote, a callback.
Compare all four side by side
| Distribution list | Shared mailbox | Collaborative inbox | Shared inbox tool | |
|---|---|---|---|---|
| Named owner | Not built in | Team rule* | Assign to a member | Depends on the product |
| Done status | Not built in | Team rule* | Complete, no action needed, duplicate | Depends on the product |
| Set up by | Microsoft 365 admin | Exchange admin | Group owner or manager | The tool’s administrator |
| Fits best | Announcements and alerts | A few people, one address, mostly email | Google Workspace teams that want assignment without a new tool | Several channels, or work that continues after the reply |
Scroll horizontally to see every option.
*Not described in Microsoft’s shared mailbox setup guide. Teams usually agree on who answers and how a handled message is marked.
Six questions to answer before you choose
- Which channels do requests arrive on today, and roughly how many per week?
- Who decides who answers, and how does everyone see that decision?
- What counts as done, and who marks it?
- Which requests need work after the reply, and where is that work tracked?
- Who needs access, and should anyone be kept out of some conversations?
- What happens when the owner is away?
Where Bonmoniq fits
Bonmoniq is a Customer Operations Platform with a shared inbox. Queues route conversations, internal notes keep discussion beside them, and tasks carry an owner and a due date for the next step. This guide does not describe a connection between Bonmoniq and Gmail, Outlook, Google Workspace or Microsoft 365.
Sources (official documentation)
Checked on October 13, 2026. These products change, so check the current documentation before you decide.
- Google Workspace Admin Help: Use a group as a Collaborative Inbox
- Google Groups Help: Create a group and choose group settings
- Google Workspace Learning Center: Tips to optimize your Gmail inbox
- Microsoft Learn: About shared mailboxes (licensing)
- Microsoft Learn: Create a shared mailbox
- Microsoft Learn: Compare types of groups in Microsoft 365
Already chose a setup? Shared inbox best practices: a team procedure and checklist
Free template: Customer request tracker (Excel and CSV)